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In the post epidemic era, "Neoole" innovative business model helps new consumption
Release time:2020/12/08Source:NEOOLE HOLDINGS

On December 8, 2020, Liu Xianglong, president of Outlets Group (Asia) Co., Ltd. in China and chairman of Neoole Holdings Co., Ltd., was invited to participate in the "2020 China Cooperative Trade Conference" held by China Supply and Marketing Corporation and China Cooperative Trade Enterprise Association in Nanjing. The main purpose of this conference is to tap the consumption potential, interpret the brand ingenuity, integrate ecological resources and interpret the new opportunities brought by the internal cycle of consumption.



Liu Xianglong shared a wonderful speech at the meeting. He said: under the background of the post epidemic era and the double cycle of economy, the new consumption era needs cost-effective products + cost-effective services. The word "outlets" is just in line with this consumption positioning. Through the integration and upgrading of the whole industrial chain of outlets, taking cross-border e-commerce and cloud shopping platform as the new retail foundation, we have developed a new ecological business model combining "online integrated marketing + offline service experience", which is not only another initiative of Outlets group, but also a new chapter in the sustainable development of outlets industry in China and even the world.



Keynote speech by Liu Xianglong, president of Outlets Group (Asia) Co., Ltd. in China and chairman of Neoole Holdings Co., Ltd

The "Neoole" industrial development model has created a new model for outlets industrial development in China and even the world. Through the new outlets industrial retail model integrating "online cross-border commerce + offline service experience + modern service industry cluster", it has formed the superposition effect of multi-dimensional integration of outlets' new industrial chain, leads new consumption and driven the development of new economy. At present, the group is working closely with regional governments across the country to focus on three types of key projects: Global Neoole port, Neoole innovation industrial park and Neoole industrial base.

Focusing on the strategic basis of double circulation at home and abroad, focusing on the major strategic construction and implementation pace of new infrastructure, and following the national strategic location layout of "coordinated development of Beijing, Tianjin and Hebei, integration of the Yangtze River Delta, construction of Guangdong, Hong Kong and Macao Greater Bay Area, development of economic belt, and comprehensive deepening of reform and opening-up in Hainan", the "Neoole" product system actively promotes close and pragmatic cooperation with governments all over the country, Complete the integration of high-quality resources in the whole industrial chain of outlets in China, such as industry promotion, expansion, investment, development and operation management.

"Neoole" will take outlets industry as the core, creatively graft and integrate outlets with traditional industries, and with the help of advanced technical means such as blockchain, big data, artificial intelligence and cloud computing, develop a new ecological business model combining "online mall + offline service experience" of outlets, so as to release restrained and frozen consumption, cultivate and expand the new and upgraded consumption generated in the epidemic prevention and control, strive to alleviate the downward pressure on the economy, and build a new outlets modern consumer service system.
 
The "Neoole" development strategy has unique advantages in commercial resources and industrial resources in terms of industrial model upgrading, consumption quality upgrading and modern service upgrading. In the future, it will gradually develop to other industries and form a new industrial development model of multi industry integration, multi-channel complementarity and multi-format co -construction, promote and lead the development of new global retail industry. Under the great development pattern of global consumption and service industry, we should integrate with each other, innovate together, win-win and share a new future.

  • 新奥莱控股有限公司
  • 新奥莱控股有限公司